An iconic golf tournament that has hosted the likes of Michael Jordan, Jerry Rice, and Justin Timberlake, the American Century Championship is a high-energy celebrity golf event that regularly draws 50,000+ spectators.

Managing the tournament's social media and media room during the week of the event, I saw the event’s following grow significantly throughout my four-year tenure. I also streamlined communication processes to facilitate more effective information dissemination, which led to additional press coverage.

I worked closely with regional and national media to secure interviews while ensuring the tournament’s stellar reputation.